Reasons to Love
Our formula is certified-organic, so it’s kind to the planet as well as kind to you.
Lengthening and defining
Our nourishing formula adds incredible length and definition to the lashes, singling out every last lash for a fuller flutter.
The specially-designed wand captures lashes from root to tip, without clumping or overloading the lashes. Always just the right amount, from start to finish.
A combination of our unique wand and carefully-crafted formula mean the Lengthening Mascara gives lift all day without clumping, crumbling or flaking.
Shades, Application & Tips
How to Apply
Position wand horizontally and wiggle from side to side and base to tip to achieve maximum length and definition.
One coat lifts and extends lashes with a natural effect, while additional coats build to create a more dramatic appearance.
For lashes that are naturally extra straight, use an eyelash curler before application.
Ingredients with Integrity
Conditions and nourishes and helps bring volume to your lashes.
Certified-organic Jojoba Seed Oil
Soothes and moisturizes to care as you wear.
Certified-organic Carnauba Wax and Beeswax
Naturally hypo-allergenic, it hydrates your lashes
Full Ingredient List (INCI)
AQUA/WATER/EAU, ORYZA SATIVA (RICE) FLOUR, LAVANDULA ANGUSTIFOLIA (LAVENDER) WATER, MICA, CETYL BABASSUATE, THEOBROMA GRANDIFLORUM SEED BUTTER, CERA ALBA (BEESWAX)/CIRE D’ABEILLE, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, RICINUS COMMUNIS (CASTOR) SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, GLYCERYL CAPRYLATE, HECTORITE, PLANTAGO LANCEOLATA LEAF EXTRACT, ROSA DAMASCENA FLOWER OIL, ROSMARINUS OFFICINALIS (ROSEMARY) EXTRACT, CHONDRUS CRISPUS (CARRAGEENAN) EXTRACT, GLYCERIN, CANOLA/CANOLA OIL/HUILE DE COIZA, GLUCOSE, CITRIC ACID, TOCOPHEROL, SILVER OXIDE, CITRONELLOL*, GERANIOL*. +/–: CI 77499 (IRON OXIDES), CI 77891 (TITANIUM DIOXIDE).
*NATURALLY CONTAINED IN THE USED ESSENTIAL OILS/CONTENU NATURELLEMENT DANS L'HUILE ESSENTIELLE.
Sustainable from Day One
Love for a lifetime
Our signature Iconic Edition packaging is carefully created by renowned French designer Marc Atlan and Kirsten Kjær Weis. It is made from aluminum that is recyclable and can be infinitely refilled. A treasure to love for a lifetime.
Refill on repeat
Refill with a fresh formula and brush that you can slip into your Iconic Edition pack. Our refill is made of 50% PCR.
How to apply mascara for length?
To apply our lengthening mascara, hold the wand horizontally and coat lashes from root to tip. As you apply, wiggle the want a little from side to side to ensure every lash is coated and lengthened. One coat of lengthening mascara lengthens and defines lashes, or add another coat for a more wide-awake look. You can also use our lengthening mascara on your bottom lashes to add definition.
How does lengthening mascara work?
Our lengthening mascara uses Certified Organic ingredients to coat lashes, making them appear longer, darker, and more defined. Our mascara is infused with ingredients designed to condition and nourish the lashes, helping to encourage growth and prevent breakages.
Should mascara go on bottom lashes?
Our lengthening mascara is perfect for use on the bottom lashes. It separates and defines even shorter lashes, adding length and a darker tint. Our wand has been designed to ensure the mascara won’t clump or smudge, leaving just gorgeous long lashes.
How to remove mascara?
We recommend removing mascara with a gentle makeup remover like our cleanser. Pump a few drops of the cleanser onto a reusable cotton round and softly hold it to the eye area with your eyes closed. Hold it in place for around 30 seconds to let the cleanser melt away the mascara and then take it away. Repeat as necessary until all the mascara is removed and then rinse away the cleanser.