Im-Possible Mascara
Reasons to Love
Certified-organic conditioning formula
Our high impact mascara has a creamy, deep black pigment. It lengthens and volumizes while cleanly defining each lash.
Unique dual-sided wand
Our unique, dual-sided wand is curved on one side which adds volume, while the other, flat side allows for precise definition and length.
Lifts and holds
Raspberry Fruit Water and Marula Oil repair and protect. Layer without limit for a dramatic effect that lifts and holds your lashes. Though it won’t smudge or shift, it’s still easy to remove with the Kjær Weis Cleanser.
Sustainable - Love for a Lifetime
Our signature Iconic Edition packaging is carefully created by renowned French designer Marc Atlan and Kirsten Kjær Weis. It is made from aluminum that is recyclable and can be infinitely refilled. a treasure to love for a lifetime.
Application & Tips
How to Apply
Kirsten starts with the curved side facing towards the user, and coats lashes from the base to create volume. Turn to the flat side and use the formula play time to extend lashes (specially in the outer corners), separate and add extra lift to the tips. For bottom lashes, use the flat side.
How to Remove
For removal we recommend using an eye or bi-phased makeup remover like the Kjaer Weis Cleanser: Soak pad in remover and gently press against closed eyes for 30 seconds. Repeat as necessary. Rinse.
How to Refill
Refill with a fresh formula and brush that you can slip into your Iconic Edition pack. Our refill is made of 50% PCR. Remove the outer case from the inner refill tube. Clean and dispose of the inner tube and wand, which are made from recycled plastic and nylon. Take your new refill, recycle the red box and refill pulp, and slide into your empty outer case. Refill again, and again, and again. Please note: Im-Possible Mascara Refill does not fit in our other mascara tubes.
Tried & Tested
95% agree lashes look more volumized.
95% agree lashes look more volumized.
92% agree lashes appear visibly longer.
92% agree lashes appear visibly longer.
92% agree lashes look lifted and amplified.
92% agree lashes look lifted and amplified.
95% agree it doesn’t flake.
95% agree it doesn’t flake.
95% agree lashes feel soft and comfortable after removal.
95% agree lashes feel soft and comfortable after removal.
Ingredients with Integrity
Certified-organic Beeswax
Conditions and hydrates your lashes.
Certified-organic Raspberry Fruit Water
Repairs your lashes.
Certified-organic Marula Oil
Protects and nourishes your lashes.
Full Ingredient List (INCI)
Aqua/Water/Eau, Cera Alba (Beeswax)/Cire d’Abeille•, Jojoba Esters, Glyceryl Behenate, Isostearic Acid, Alcohol Denat.*, Glycerin, Glyceryl Stearate, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire de Carnauba•, Rubus Idaeus (Raspberry) Fruit Water/Eau de Framboise•, Acacia Seyal Gum•, Sodium Hydroxide, Benzyl Alcohol, Glyceryl Caprylate, Xanthan Gum, Tocopherol, Sclerocarya Birrea (Marula) Seed Oil, Helianthus Annuus (Sunflower) Seed Oil, Phospholipids, Sodium Phytate, Citric Acid, Alcohol, Potassium Sorbate, Dehydroacetic Acid, Sodium Benzoate, CI 77499 (Iron Oxides). •From organic farming/De l’agriculture biologique. *Made using organic ingredients/Transformés à partir d’ingrédients biologiques. COSMOS ORGANIC certified by ECOCERT Greenlife according to COSMOS Standard available at http://COSMOS.ecocert.com
FAQs
Q: What are the differences between your mascaras?
A: All three of our mascaras are Certified Organic, but they have differences in impact to the lashes. Our Lengthening Mascara lengthens and adds subtle definition to your eyelashes. Our Volumizing Mascara gives a natural volume and thickness to the lashes. For the most high-impact volume, we’d recommend our Im-Possible Mascara to beautifully transform your lashes with length and made-you-look volume.
Q: How do I use this brush?
A: The Im-Possible Mascara brush is designed for made-you-look volume, featuring a curved side for endlessly buildable volume and a flat side for length, definition and detail. Kirsten starts with the curved side facing towards the user, and coats lashes from the base to create volume. Turn to the flat side and use the formula play time to extend lashes (specially in the outer corners), separate and add extra lift to the tips. For bottom lashes, use the flat side.
Q: Is the Im-Possible Mascara certified organic?
A: Yes! Im-Possible Mascara is Certified Cosmos Organic by Ecocert. This means that over 95% of Im-Possible Mascara's plant-based ingredients come from organic farming and over 20% of the entire formula is made out of organic ingredients. Ecocert is the largest international organization that certifies sustainable practices like organic farming by strictly auditing our raw material vendors, packaging, manufacturing practices and the Kjaer Weis team itself. Certified Organic products like Im-Possible Mascara are not only better for those who use them (ingredients are more pure and potent, containing more antioxidants than conventional farming ingredients; plus there's no trace of pesticides or GMOs), but also ensures the respect of natural resources and biodiversity and fair labor and trade practices.
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